Google unveils Whoop-like screenless Fitbit Air for $100
Original: Google unveils Whoop-like screenless Fitbit Air
Why This Matters
Marks Google's entry into affordable screenless wearables market dominated by Whoop
Google launched Fitbit Air, a $100 screenless fitness tracker targeting users who find wearables too bulky. The device offers 24/7 heart rate monitoring, A-fib alerts, sleep tracking, and week-long battery life in a compact 12-gram design.
Google unveiled Fitbit Air, a screenless wearable priced at $100 that competes with Whoop devices. The tracker features 24/7 heart rate monitoring, heart rhythm monitoring with A-fib alerts, blood oxygen levels, sleep stages tracking, and automatic workout detection. Weighing just 12 grams with band, it's 25% smaller than Fitbit Luxe and 50% smaller than Inspire 3. The device offers week-long battery life with 5-minute fast charging for full-day power, plus 50-meter water resistance. Users track data through the rebranded Google Health app. Google also launched Google Health Coach, a Gemini-powered fitness advisor for Premium subscribers, and announced Fitbit Air pairs with Pixel Watch for versatile day-night usage.