AI app builder Wabi pivots to messaging with Wabi 2.0
Original: AI-powered app maker Wabi pivots to a messaging experience
Why This Matters
The shift signals a broader industry bet that agentic AI needs visual interfaces, not just chat, to become a daily-use product.
Wabi, the AI startup that let users build apps via text prompts, announced Wabi 2.0 on September 28, 2026 — repositioning itself as an AI messenger that generates on-demand interfaces. Founder Eugenia Kuyda calls it a 'personal agent that does stuff for you and builds the interface you need in the moment.'
Wabi, founded by Eugenia Kuyda (previously founder of AI companion app Replika), originally let users create apps through natural-language prompts. With Wabi 2.0, the company is shifting from a vibe-coding tool toward a messaging-first AI agent that builds interfaces dynamically as users make requests. The launch arrives as AI agents like Meta's Muse and Instinct gain traction, and as OpenAI simultaneously announced at its Dev Day new ChatGPT plugin updates enabling interactive in-chat app experiences.
Kuyda argued on X that chat-only agents degrade over time: 'Your history and ongoing tasks end up buried in one endless scroll. People don't just want to type-type-type; they want to tap-tap-tap, scroll, and look.' Her solution is threading — users might have a 'health' thread containing a calorie tracker and weightlifting log, and a 'family' thread with a kids' activity calendar and a local-events app. Each interface is generated on demand within the conversation context. Wabi 2.0 is currently invite-only. The company frames itself as building 'the OS for the agentic era — software that adapts to your life.'